Here at Amidon, we like to daydream about beautiful gemstones. The bigger, brighter and rarer, the better. So on a crisp fall day, our thoughts turn to that great beauty, the Centenary diamond.         The Centenary originated fr..

  You may have seen vivid blue diamonds and wondered if they were real. And if real, do they occur naturally?       At Amidon we offer a variety of beautiful designs made with blue diamonds. Here’s a little background info ..

      Here at Amidon, we like any chance to celebrate with fun, jewelry and beauty. Today, September 30, is the little known National Mud Pack Day. Why would we celebrate this? Because naturally beautiful, glowing skin sets off your e..

    Fall has officially fallen. Instead of missing the warm days of summer, it’s time to look ahead and anticipate the chillier pleasures of fall. So let’s turn our attention to the fun and the colors of turning leaves. Hey, th..

  The feminine pinkish tone of rose gold has captured many hearts in recent years. But many jewelry lovers don’t know exactly what it is. Is it really gold? What makes it pink?     Rose gold, like other types of gold used in jew..

If you love diamonds, it’s fun to fantasize about bigger and bigger diamonds, and, ultimately, the biggest. That would be The Cullinan, a famous diamond found inSouth Africa’s Premier Mine in 1905. The mine manager initially thought to di..

In honor of September’s birthstone, the sapphire, this week we bring you some sapphire fun facts. Learn a little more about this beautiful and durable stone which has inspired many a tale. And shop Amidon for all your sapphire needs. We have th..

  Imagine this scene: It’s your 30th wedding anniversary. In keeping with tradition, you’ve bought your wife a beautiful pearl ring. You hand her the perfectly wrapped little gift box at breakfast, just as she’s sipping her fi..

If you have school-aged children, back to school is a mixed time for the whole family. You kids may face the beginning of another year with excitement, trepidation, or a bit of both. Depending on whether you are in the position to stay home with them..

  If you’ve ever seen raw gemstones, you might have been surprised how dull they looked. Where’s the glint? Well, for most stones the glint is trapped inside until an expert gem cutter sets to work. The task is to cut the stone to s..