Ladies and gentleman, THAT time of the year is upon us. The birds are chirping, the trees are beginning to show green, and slowly the flowers in our gardens are beginning to bloom. What season are we in? If you’re a high school girl or boy, you..

While many women wait until they meet the man of their dreams and he proposes to wear their first diamond(s), women born in April may have had it different from birth. Fortunate enough to have been born in the month assigned diamonds as their birthst..

While we may no longer be five years old and completely infatuated with the Easter Bunny and the basket of surprises he’ll bring on Easter morning, who can’t help but to sneak a Cadbury Cream Egg or Peep during this holiday season? While ..

Whether you are a man preparing to propose to the love of your life, or a woman looking to add a new piece of jewelry to your collection, you have undoubtedly seen a wide selection of pieces offered in Yellow Gold, White Gold, Silver and Platinum. Wh..

At Amidon Jewelers, we love to add new designers to our fabulous selection of jewelry.  This week, we’re proud to introduce you to Fable Designs.  Specializing in the manufacturing of high-end alternative metal jewelry, their product ..

For some of us, the last time we saw green leaves on trees feels like a lifetime ago. This winter has brought one snowstorm after another, far more than last winter. While some of us cheer for the upcoming Spring, those who enjoy the snow sports of w..

With March right around the corner, it’s time to prepare for all the March birthdays you have coming your way. Among March birthdays is one you may not even know about – Dr. Seuss! Born March 2, 1904, Dr. Seuss became well known for over ..

Depending on the story you refer to, Cupid has various roots, dating back thousands of years. In Greek mythology, Cupid was known as Eros, the son of Aphrodite, goddess of love and beauty. In Roman mythology, Cupid was the son of Venus. Jealous of hu..

Over the past few years, colored diamonds have captured more attention as famous personalities announce their engagements with colored, or “Fancy” diamonds. Most recently, Kelly Clarkson announced her engagement to fiance Brandon Blacksto..

Birthstones are as unique as the people who wear them. Officially recognized as January’s birthstone, the Garnet is no exception. When you shop from Amidon Jewelers for your Garnet jewelry, not only do you have a beautiful selection to choose f..